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Using Personality Traits to Motivate Your Sales Team

Psychologists generally agree that there are five dimensions of personality traits that are universal across cultures. These personality traits, euphemistically called The Big Five, play a role in almost everything that you do. Though each of the qualities are a spectrum and everyone has something from each category, there are some personality traits that stand […]

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Ho-Ho-HO — Could QVC be the Right Gift for Your Small Business?

It’s the holidays and many people this week are hitting the stores or shopping on line.  But then there are those who do their shopping while propped up in their recliner — channel changer in hand. You might be wondering what it would be like to see thousands of items via QVC or HSN.  What […]

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One of the Secrets to Amazing Customer Service: Attitude

Just recently I was asked to come into a small executive meeting with just twelve people to talk about customer service. With this intimate group, I wanted to be a little more interactive; a dialogue with the audience, versus a monologue or speech. At one point I had the executives split into two groups of […]

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Hey Startup! Want Funds in a Flash? Part II

In my first article on Flashfunders I described how they were meeting the needs of both startups and investors. They’re giving startups a fast and clean way to access seed money and they’re giving accredited investors an easy way to get a portion of their portfolios in startups. And, I need to mention, at no […]

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The Pros and Cons of Open Office Plans #Infographic

Stefan Schumacher at Sure Payroll designed this excellent infographic exploring open office plans. Is an open office right for your business?  

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More Tips For Local Business Retail Success

Earlier I related part of a conversation I had with Alignable cofounder and CEO Eric Groves. I explored his excellent observation that the biggest advantage small businesses have over their mega-corporate competitors is “proximity to the customer.” Our conversation ranged beyond that point and I want to share a few more areas that we covered. […]

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Be Vigilant as More Health Insurance Changes Kick In

November is a notable month. Not only do we have Thanksgiving, Black Friday and Cyber Monday, but we have the start of open enrollment in health insurance plans. For years, open enrollment was a fairly routine exercise. Employees waited to see if their carriers would change and how much their out-of-pocket expenses would increase. However, […]

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Don’t Give Away Your Power. Stay Focused on Your Success.

A reporter once ask me, “Susan, are there people who would like to see you fail?”

“Absolutely. And I’m glad there are,” I replied
Surprised by my answer the reporter asked me to explain my answer. The explanation is simple.

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Your Personal Brand: Tips to Invest in Yourself

In these days of small businesses, worldwide clientele and instant gratification, your personal image can have a huge impact on all aspects of your business — from finding and acquiring customers or clients, to growing your company and spreading your message. Taking the time and resources to invest in yourself will not only affect how […]

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Registering Your Nonprofit for Tax-Exempt Status the ‘E-Z’ Way (Part 2 of 2)

Note: If you missed the first in this series, you’ll find it here. In July 2014, the IRS adopted new Form 1023-EZ, a simplified application process for nonprofit organizations that wish to obtain tax-exempt status under Section 501(c)(3) of the Internal Revenue Code. Your organization is not eligible to use Form 1023-EZ if: It has more […]

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