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For cost and coverage control, take this online health care tool for a test drive

By Susan Solovic, THE Small Business Expert Editor’s note: This is a sponsored post by UnitedHealthcare; however, all thoughts and opinions are my own. One of the things that has come to light in recent years is how little consumers really understand about health insurance. If you go buy a new car, before you leave […]

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Online health insurance tool eliminates ‘pain points’ and improves cost control, employee loyalty

By Susan Solovic, THE Small Business Expert Editor’s note: This is a sponsored post by UnitedHealthcare; however, all thoughts and opinions are my own. We continue to read about the wrangling over healthcare legislation in Washington D.C. with politicians on both sides of the aisle claiming their ideas will make things better for U.S. workers. […]

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Tips to Make the Most of a Media Opportunity

A television appearance. A radio interview. A magazine article or a mention in a popular blog. Every business owner understands the value of positive media coverage. There’s no better way to build your brand. Media coverage is significantly more credible than paid advertising because the content is developed by an unbiased, third-party source. That’s why companies spend a lot of time and effort trying to capture the media’s attention

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