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3 brainstorming tactics for viral content inspiration

Eyeballs. Eyeballs are the most valuable commodity on the Internet. The only reason you can get free apps is because people are willing to give you the app in exchange for access to your eyeballs. Everyone is looking to get their social media posts and advertisements in front of as many eyeballs as possible. There’s […]

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This week in small business: Power naps, superpowers, browser extensions, and more!

If you need a nap, you’ll find good justification for taking one every day in this week’s collection of curated content. Also, women entrepreneurs get a lot of coverage on both the challenges they face and the contributions they are making. Leadership, management, and productivity Because women-owned businesses tend to be small, JR Thorpe makes […]

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Personal branding basics: The content question

“When you come to a fork in the road – take it.” – Yogi Berra While it may seem nonsensical from a logical point of view, Yogi’s advice applies exactly to the content you must create for a successful personal brand. Your content must focus on two areas (although not in equal proportions): Your profession, […]

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This week in small business: All about funding!

We have some solid advice on small business funding this week and it tends to focus on the dangers of debt – both personal and from a small business loan. Be sure you read them before you sign on the dotted line or pull out your personal credit card. Entrepreneurship, startups, and innovation Going into […]

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The essentials: 15 social media apps and services to improve your marketing

Few business owners question the importance of social media marketing today, but doing a consistently good job with social media marketing is not easy. In fact, it can become very time consuming. Whether you take care of it yourself, or you have someone on your team who’s in charge of your social media marketing, it’s […]

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3-plus IFTTT ‘bots’ to increase your small business productivity

Tech leaders are telling is that just about everyone will be replaced by a bot or artificial intelligence soon, so let’s start leveraging this power ourselves before it’s too late. One of the most powerful (and free) automation services available to us is If This, Then That – IFTTT.com. Trying to get started can be […]

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Emerald Club Lounges Offer Weary Travelers an Oasis

If you’re a road warrior like me, you know firsthand how chaotic airports can be during the summer months, as vacationers add to the normal flow of business travelers. Sometimes you wish you could find a place to break away and regain your sanity. On a recent flight from St. Louis to West Palm Beach, […]

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This week in small business: Win despite ad blockers!

Ad blockers, influencer marketing, and other issues critical to today’s business environment get good coverage in this week’s collection of curated content from around the Internet. Leadership, management, and productivity If you can use more weapons in your war against distractions this article by Morey Stettner offer six tips. We often hear that half of […]

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How evolving into a ‘tech company’ could secure your future

How broadly do you define your business? We’re living in an age where business success is shrouded in a conundrum. Let me explain what I mean by that. Regular readers of these pages are well aware that I promote finding a niche for your product or service. The “riches are in the niches,” I like […]

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How to overcome fear and enjoy the greatest success

Remember the scene in The Wizard of Oz that introduces The Cowardly Lion? The Tin Man and Scarecrow are terrified, and Dorothy is hiding behind a tree. When The Cowardly Lion takes off after Toto, it prompts Dorothy to jump out and give the lion a little bop on the nose. Instantly, The Cowardly Lion […]

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