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How to Use the Cloud to Boost Security, Productivity

A friend recently attended the taping of a TV game show – The Price is Right – and none of the audience members could take their phones into the studio. He and everyone in his group left their phones in their cars and they talked about how they almost felt naked for the three to […]

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How To Avoid This New Version of a Classic Scam

With the rise of DJs and electronic music, “remixes” have become extremely popular. They often involve taking a classic older hit song and changing it up electronically into a new work of art. Not to be outdone, scammers around the world are “remixing” classic scams and some of these remixes are proving to be very […]

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A Franchise May be a Smart Startup Shortcut.

Starting a business from scratch is difficult.  You have to figure everything out on your own and in the process you inevitability make mistakes.  Some of them costly.  Some of them just frustrating.  Hopefully, none results in the loss of your business, but there is an inherent level of risk involved. Buying a franchise minimizes […]

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Value Proposition, Positioning Statement, Elevator Pitch? Know the Difference?

When you’re trying to sell something, you want to have answers ready for any question that may come up. It’s an impossible – but good – goal to have because if you take it seriously, it forces you to understand what you are selling and who you are selling to. Further, whether you’re selling a […]

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This Week in Small Business: Executive Extinction, Instagram and Hacking Your Way to Success

We look to the future of the C-Suite in this week’s roundup of the top business articles posted on the Internet. But we also have our eyes on the present with plenty of marketing and tax tips you can use in your small business today. Entrepreneurship, startups and innovation Will CIOs, CMOs and CFOs go […]

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This Week in Small Business: Avoid cyber crime, market smart and find out where the economy is headed.

Can you actually launch an Instagram marketing campaign in two hours? Are startups running down? Is ransomware the next “killer” app? Inquiring minds want to know, and that’s why they check out all of these great articles. Leadership, management and productivity Lessons in how to run a startup and small business are always being taught […]

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Three Ways to Score Meeting Room Wins

A friend of mine once worked at a large chemical company and one day everyone in his department was called together for a meeting. A team was arriving soon from their Japan branch and everyone was going to work together for a few months. The point of the meeting was to teach the American workers […]

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This Week in Small Business: Focus on Email and Market to Baby Boomers

There’s so much good news and information this week on email marketing that you should be able to give your sales a major kick in the pants. On the economic front, the new is so-so, but there are a couple of interesting items that sing the praises of the now-aging Baby Boomers. Marketing and sales […]

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These Small Business Owners Are Making Their Own History

When we honor African American History Month each February, we typically look back at some men and women who influenced the course of history in mighty ways. But just as important are the smaller events that change the course of history in families and communities. There is no doubt that for many in the African […]

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How Laughter Can Prove Very Profitable

The first week of April is “officially” Laugh at Work Week, although I’m a little unclear who’s in charge of making that designation. You’ll note that it starts with April Fools Day, which we have discussed on these pages before. But we shouldn’t limit our workplace chuckles and guffaws to one week. Research and personal […]

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