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This Week in Small Business: Avoid cyber crime, market smart and find out where the economy is headed.

Can you actually launch an Instagram marketing campaign in two hours? Are startups running down? Is ransomware the next “killer” app? Inquiring minds want to know, and that’s why they check out all of these great articles. Leadership, management and productivity Lessons in how to run a startup and small business are always being taught […]

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Three Ways to Score Meeting Room Wins

A friend of mine once worked at a large chemical company and one day everyone in his department was called together for a meeting. A team was arriving soon from their Japan branch and everyone was going to work together for a few months. The point of the meeting was to teach the American workers […]

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This Week in Small Business: Focus on Email and Market to Baby Boomers

There’s so much good news and information this week on email marketing that you should be able to give your sales a major kick in the pants. On the economic front, the new is so-so, but there are a couple of interesting items that sing the praises of the now-aging Baby Boomers. Marketing and sales […]

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These Small Business Owners Are Making Their Own History

When we honor African American History Month each February, we typically look back at some men and women who influenced the course of history in mighty ways. But just as important are the smaller events that change the course of history in families and communities. There is no doubt that for many in the African […]

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How Laughter Can Prove Very Profitable

The first week of April is “officially” Laugh at Work Week, although I’m a little unclear who’s in charge of making that designation. You’ll note that it starts with April Fools Day, which we have discussed on these pages before. But we shouldn’t limit our workplace chuckles and guffaws to one week. Research and personal […]

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How To Find Your Ideal Startup

An acquaintance used to teach seniors in high school. He would ask them what kinds of careers they wanted to pursue. About half the boys would say that they wanted to get into the video game industry. Certainly there is money to be made in video games. But even this huge industry isn’t big enough […]

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Need to Meet the Mobile Marketing Challenge? Master This One Concept

One of the downsides of being involved in rapidly evolving industries that are connected at the hip to rapidly evolving technologies is a certain sloppiness in what is meant by various terms and how they relate to one another. Right now in marketing there is quite a lot of “blurring” between mobile marketing and local […]

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This Week in Small Business: Don’t kill your startup and start thinking about Generation Z

Survey the news, trends and tips savvy small business owners have been following this week: Entrepreneurism and Startups 2015 style “Startups don’t die, they commit suicide” and other startup Secrets and tips from America’s coolest young entrepreneurs…illustrated! Some small business owners think creating an entrepreneurial culture is one of their most important goals for 2015. […]

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How To Be a Lucky Entrepreneur

One of my favorite thinkers, good old “Anon,” once said, “The harder I work, the luckier I get.” Generally, entrepreneurs agree with that statement, as a recent survey revealed. Another study of entrepreneurs that I saw said that entrepreneurs are more likely to find success on their third startup attempt. That statistic alone shows us […]

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How to Harness the Power of Real-Time Financial Advice

We recently discussed points to consider when selecting a person to do the taxes for a small business. I pointed out that it’s critical to find someone who is in business all year long, rather than someone who concentrates on working mostly during the tax season. I was trying to stress how important it is […]

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