Small Business Saturday 2015 is now history, yet many small business owners are shrugging their shoulders wondering what all the hoopla was about. The concept of Small Business Saturday is great. No doubt about it. It raises awareness of the importance of small businesses to our communities. However, one day isn’t enough to give you […]
Leadership, management and productivity Whistle through the graveyard of epic startup fails at autopsy.io. Learn from the mistakes of others…before it’s too late! General Stanley McChrystal knows what’s required of leadership if you want people to go to war with you. He gives good advice in this short video. Bosses like to play it safe […]
It’s time to celebrate small businesses this week. And what better way to do that than by supporting the entrepreneurs in your own back yard. YP, a leading local marketing solutions provider, is encouraging consumers to share stories about their favorite local businesses with the release of its latest Make Every Day LocalSM video featuring […]
Let me toss an idea out to you: Business practices follow marketing practices. Illustrating this concept with an example will clarify what I mean: For some time now, marketing has been getting more and more targeted. “Hyper-local” marketing today is quite common, consequently hyper-local business practices need to follow suit. We are seeing this played […]
We recently polled our Alignable members asking “Do you feel your political figures stand up for local business in your community?” With almost 80 percent replying “No,” it appears local politicians may have some work to do connecting with the businesses in their neighborhoods. So why are small business owners feeling underrepresented? Many business owners […]