Despite all the changes Google has made in its algorithm over the years, one thing has remained constant: Developing quality backlinks is great for your search engine optimization (SEO). The best way to accomplish this is to publish articles on high quality websites. I get dozens of requests every week from website owners who want […]
It happens to small business website owners everyday. They do a Google search using terms they think their customers would use in searches and their website is nowhere to be found on the search results page. “What do I have to do to get in Google?” they ask themselves. The answer to that question lies […]
I don’t doubt that 2016 will be yet another year when customer service standards are ratcheted up even higher. This week’s compilation of the best small business articles from around the Internet includes some top tips to help you improve the customer experience at your small business. Leadership, management and productivity If you don’t know the […]
By Megan Totka Ask an Olympic archer sometime what the sport would be like if they kept moving the target. A moving target would make it impossible to score a bullseye. That must be the way some conscientious small business owners feel about the relationship between search engine optimization (SEO) and Google. Just when they […]
Backlinking is a smart, economical and relatively easy way to build traffic to your website and enhance your page rank with the various search engines. What is a backlink? Just as it’s name suggests, a backlink is any hyperlinked text or phrase placed on a website linking to your home page or any page on your site. The strategy is simple. In theory, the more backlinks you have — the higher your search engine rank — making it easier for customers to find you.