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Tag Archives: community relations

How good branding runs deeper than graphics and typography

Have you seen what Amazon is doing for Goodwill? You take an old Amazon box, fill it with items you want to donate to Goodwill, print out a label via the Amazon website, slap it on the box, and take your donation to the post office for mailing to the charity. This is a convenience […]

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Act, Don’t React: Five Tips to Create a Great Online Reputation

The best defense is a good offense. If you live in a household where TV football broadcasts provide the normal Sunday afternoon ambiance this time of the year, you probably hear that truism almost every week. But while it’s generally true that the best defense is a good offense in football, it’s even more true […]

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