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Tag Archives: freelance

How to team up with ‘slash workers’ for small business success

The difficulty of hiring solid talent has been a complaint among small business owners for the last several years. I suspect the convergence of one economic development and one social development may be to blame in large part. The economic component is our emergence from The Great Recession. As the recession worsened, small business owners […]

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Can you leverage any of these fast-growing freelance specialties for small business success?

Upwork just published its list of the 20 fastest growing freelance categories or skills. Demand for each of these – via its system – has increased more than 100 percent over the last year. Some of these don’t concern the average small business owner (they can be very technical), but several of them do. Looking […]

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Collaborating at a distance: The best project management tools and techniques

Much is being written about distance employees, freelancers and virtual assistants. The advantages of using these kinds of employees or contractors in your small business are many. However, there can be as many pitfalls as advantages if the small business owner isn’t careful. It’s easy to fall into the trap captured in the old saying, […]

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Should You ‘Ghostwrite’ Other People’s Social Media?

“I am a social media marketing consultant. Basically, I help small businesses and others build a marketing presence on Facebook, LinkedIn, Twitter, Pinterest and other social media websites. Normally, I just set up the client’s pages on these sites and post content to them whenever the client sends me material to post. For example, a […]

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Before You Hire a Freelancer for Your Small Business — Put it in Writing

The venues for connecting with good freelance talent today are numerous. Sites like Elance and oDesk directly connect freelancers to clients. You can find someone locally or directly on the Internet. No matter what way serves you best, there are several basic rules you should follow to make sure your freelance experience meets your expectations—and […]

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It’s a Freelancer’s Market: Make it Easy For Clients to Do Business With You

One of the young women I mentor worked for me as an intern earlier this year and is completing her degree in marketing communications.  She read or heard me mention eLance as a good resource for freelancers to find jobs.  On her own, she started posting and bidding on jobs.  Last week, she told me […]

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