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Tag Archives: Google +

Why you need to take Google Slides for a test drive

If you’re creating visual content to be used internally for training or other functions, or if you’re creating content to be more broadly shared via the Internet, Google Slides is worth checking out. The other major players in this area are Microsoft PowerPoint, Apple’s Keynote, and Linkshare’s SlideShare. While Google Slides, PowerPoint, and Keynote are […]

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Enhance your success: Take your dog to work.

Today is Take Your Dog to Work Day.  The annual event was founded by Pet Sitters International to encourage employers to consider the benefits of pets in the workplace. Head over to their website and you’ll find a downloadable action pack that gives you a ton of background, great ways to convince people of the […]

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5 things small business marketers can learn from the Google Doodle

How great would it be if something you did in your business every day of the year often created a trending hashtag? After all, trending hashtags tend to spring from unusual, extraordinary, or rare events. However, I was just checking the trends and saw that #googledoodle was among the top trending hashtags this afternoon. The […]

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3 simple tips to sharpen your Google search skills

For many of us, our relationship with Google could best be described as “complicated.” It gives us a wealth of information and provides us with a huge list of useful services, but we might also feel, rightfully I suspect, that it’s a little too dominant in some areas. But that’s not the topic here today. […]

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5 tips and tools to boost your digital prowess and productivity

See that thing in front of you that your hands rest on for a good portion of the day? You know what I’m talking about. It’s called a keyboard. The way most work is today, if you can figure out a few ways to use your keyboard and computer more efficiently, you can boost your […]

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Understanding micro-moments for online small business success

Remember how you used to spend hours casually surfing the Internet? Those long, online sessions have been replaced by thousands of “micro-moments” on our mobile devices – mostly on our smartphones. Understanding this changed behavior is critical to your small business online marketing and advertising success. Google is probably the single biggest driving force behind […]

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5 Steps to Choosing Keywords for Your Small Business Website SEO

By Nicole McCullum Choosing keywords to optimize your small business website for is the very first step in creating a path to SEO success. The right keywords are what your target audience is entering into search engines to find businesses like yours. It’s important to understand that keywords can be one word, a phrase or a […]

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Will Google’s New Feature Make Lines Shorter at Your Small Business?

“Nobody goes there anymore. It’s too crowded.” That’s one of the most famous Yogi Berra quotes and while it sounds funny, a new Google search feature may turn this oxymoron into a reality. For many small businesses, Google now gives searchers a visual picture to help them determine when the business is most packed by […]

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Google Plus: Going…going…gone?

Dear Google+, I’m just not that into you. Kind Regards, Google Recently, Google announced that the social media platform previously known as Google+ was kinda sorta getting dropped, ignored, put out to pasture or maybe just not emphasized so much any more. The company said it was putting Bradley Horowitz in charge of “Google’s Photos […]

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New Google Program May Be Just What Your Small Business Needs

The descriptive phrase “user friendly” was invented because so many processes associated with computers are a pain. Frankly, getting a small business firmly and properly established in Google search results and maps, has been difficult for many owners. A friend of mine does online editorial work with several small businesses and one day about six […]

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