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Tag Archives: logos

5 things small business marketers can learn from the Google Doodle

How great would it be if something you did in your business every day of the year often created a trending hashtag? After all, trending hashtags tend to spring from unusual, extraordinary, or rare events. However, I was just checking the trends and saw that #googledoodle was among the top trending hashtags this afternoon. The […]

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7 excellent branding opportunities you have right now

What do Wrigley Field, Trump Steaks, and NASCAR vehicles and drivers have in common? They are all examples of opportunity branding. The ballpark where the Chicago Cubs play got the name Wrigley Field way back in 1926 to honor the team’s owner, William Wrigley Jr. The fact that Wrigley also made the popular chewing gum […]

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Leverage Packaging – Physical and Digital – to Brand Your Small Business

Cats typically value boxes over the content that comes inside the boxes and we’ve all see the posts on Facebook that prove this fact. As a small business owner, if you ship anything, you might want to adopt some of that “cat attitude.” I say this because I recently heard some interesting comments about the […]

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Your Logo Is Your Introduction: Make It Good

Before your customers know anything about you, they’ve probably seen your logo. What do people say about first impressions? I’ve recently created a logo and tagline for our Outrageous Success movement. For two reasons I didn’t rush the process. First, I understand its importance and second, a good logo conveys a lot of information and […]

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