Marketing and sales Social media/content marketing The content you post on the various social media platforms should be customized for each user. Here are some simple ways to do that. Although interactive infographics take a little more time to create, Drew Hendricks outlines four ways they boost your digital marketing success. Instagram is proving to […]
One of the core concepts of online promotion is our 45-Day Rule. In this post we explore the underlying data behind the rule, share insights on variances to the data, and provide you with ideas on how you can put our Rule to work for you and your business. The 45-Day Rule was derived by […]
I was privileged this week to give a keynote address on “Building a World Class e-Commerce Business” for the semiannual Sellers’ Conference for Online Entrepreneurs (SCOE) in Philadelphia, Pennsylvania. This major networking event, now in its 9th year, is one of the leading conferences for online retailers, wholesalers and distributors, but is an absolute “must […]