Mastering the Art and Science of the Deal with Win-Loss Analysis

By Jill Konrath Ever lost an important deal that you were sure was going to close? Conversely, have you ever been surprised when you emerged as the winner? Recently, I had a chance to interview Stu Perlmeter, an expert in Win-Loss Analysis. His team at 1st Resource helps clients avoid innumerable deal-killing blind spots. They also look at what’s working – […]