Tag: Social Media

How to use Facebook Live to get the reach you want (and used to have)

Remember the “good old days” when your small business Facebook posts would organically reach a huge chunk of your fans and friends? Those days rapidly disappeared when generating ad revenue became as important or more important than growing users for Facebook. However, in many ways, Facebook’s new video streaming feature – Facebook Live – has […]

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This Week in Small Business: The psychology of viral Tweets, marketing to empty nesters, when to fire…

The experts were busy churning out some great marketing advice last week. If you want to do a better job Tweeting or using direct mail to reach empty nesters, we have something for you. Marketing and sales Why do Tweets go viral? To answer that, you need to understand the psychology behind the Tweets. New […]

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