Tag: technology

Small Business Apps Set to Double; Is a DIY App in Your Future?

The Starbucks mobile app is one of the biggest success stories in the app world. It has been a huge hit with the Frappuccino® crowd because it improves the customer experience two ways: It simplifies payment, and It rewards loyal customers. Enhancing customer service is the primary reason small businesses are planning to launch their […]

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What Uber Is and Isn’t – and How You Can Benefit

Uber is celebrating its fifth anniversary and it certainly has accomplished a lot in five years. It’s hard to imagine another company that has so quickly established a global presence. The last figures I saw said that Uber operates in 300 cities strewn across 58 countries. Let’s compare it to Starbucks, which certainly has an […]

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Five Hot Trends for 2015: Which Will Benefit Your Business?

Predicting trends is always risky business. However, I’m confident the five I’m enumerating here will definitely command their share of headlines over the next 12 months and beyond. But frankly, whether I – or anyone else – publish an “X Number of 2015 Trends” article is not important by itself. Any value lies in determining […]

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