Author: Guest Expert

Lost Sales Leads: 4 Common Problems and How to Correct Them

U.S. businesses spend billions of dollars generating sales leads only to lose more than 70 percent of them simply because they don’t make contact quickly enough, according to one study. But that’s not the only way they’re losing out on opportunities, says Brandon Stuerke, president of Advisors Edge Marketing, a specialist in marketing strategy and […]

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4 Ways to Turn Your Company Into an Innovation Machine

The world’s future leaders overwhelmingly believe that today’s businesses can grow only if they can innovate – and that today’s business leaders aren’t demonstrating they’re up to the task. While that’s the thinking of nearly 5,000 millennials – the 20- to 33-year-old generation – at least one baby boomer, the innovator who transformed the U.S. […]

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Customer Service Tool: One to Say Yes, Two to Say No: Empower your people to come up with a solution.

It’s easy to say, “I’m sorry, we don’t have that… We can’t get it… We can’t do that… It’s not our policy” Blah, blah, blah.  In other words, it’s easy to say, “No.” But, that is not what amazing companies do.  Amazing companies empower their employees to find solutions for their customers.  They train, motivate, […]

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