Tag: Customer Service

Business Greatness Requires Something ‘Extra’ – Here’s How to Do It

When I’m in New York there’s a restaurant that’s almost like my kitchen, I eat there so often. Once I casually mentioned how much I enjoy the Italian soup, pasta e fagioli. The next time I came in to eat, the owner stopped by my table to tell me they had made the soup for […]

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Do You Know the Lifetime Value of Your Customers?

Four in 10 senior executives in larger companies don’t know the lifetime value of their customers. That’s according to MarketingCharts who quoted a Forbes and Sitecore study that surveyed 312 senior executives in North American companies. Not only did 40 percent of the leadership surveyed not know the financial value of their customers, over half of them […]

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