A new year brings change, a fresh outlook, and possibly some uncertainty. At the Sleeter Group’s recent Solutions14 conference, Sage interviewed more than 100 accountants around their take on the Midterm Elections, how the outcomes could impact their small business clients, and what services accountants would consider offering their clients beyond ‘traditional’ accounting in the […]
Unlike their large, corporate competitors, small businesses often don’t have resources to dedicate to the high-powered branding campaigns that make them top-of-mind for many talented job seekers. That means small business owners need to learn how to work with what they’ve got to create a great employer brand. And because smaller businesses typically lack the flashy employee […]
Merriam-Webster’s defines the word friction three ways; the act of rubbing one thing against another; the force that causes a moving object to slow down when it is touching another object; and the disagreement or tension between people or groups of people. If you tie the concept of friction to the concept of customer service, […]
The countdown to 2015 has begun and you may have started thinking about what you can do in the new year to grow your business. In years past you may have made plans to overhaul your marketing initiatives or expand your product or service offering, but what if instead of planning specific tactics for growth […]
As my readers know, twice a year I am a judge in the Connecticut Business Plan Competition (www.entrepreneurshipfoundation.org/contest.html), where students from business schools and undergraduate business programs throughout Connecticut compete for cash prizes and mentoring from leading business experts, in a format very similar to the popular “Shark Tank” television show. This fall’s event featured […]