Skip to content

Tag Archives: social media

How to make and use GIFs to increase Twitter engagement

Each social media platform has evolved to excel at sharing certain kinds of content and – despite its shortcomings – Twitter is one of the best platforms for sharing news about your business, your blog posts, and certain graphics, especially GIFs. GIFs (Graphics Interchange Format) are those animated mini-movie graphics that last just a second […]

Continue Reading: How to make and use GIFs to increase Twitter engagement →

184 entrepreneur hashtags you should know, use, follow

I spent some time searching far and wide for as many entrepreneur hashtags as I could find. I then headed over to Hashtagify to find the relative popularity of each entrepreneur hashtag. While it is good to carve out a niche in the social media with one or two hashtags so you can establish authority, […]

Continue Reading: 184 entrepreneur hashtags you should know, use, follow →

Social Jukebox review: Don’t just schedule, automate evergreen posts

Twitter seemed like it was on its way to soon becoming the next Yahoo! It looked it might end up as a social media “also ran.” But recent positive and surprising financial results and acquisition interest from Mark Cuban have changed the atmosphere, so it’s time to review your commitment to your presence on Twitter […]

Continue Reading: Social Jukebox review: Don’t just schedule, automate evergreen posts →

Personal branding and social media: The potent one-two punch

A smart personal branding and social media program make it easy for people to find your needle in the haystack – whether that “needle” is you personally or your business. There has been a growing trend in recent years to associate business owners – their personal brands – with the companies they run. This is true […]

Continue Reading: Personal branding and social media: The potent one-two punch →

What happens when anger, mismanagement cloud the ‘friendly skies’

With the recent viral video of a paying passenger being dragged down the aisle and off the plane, I think United Airlines has a lot of work ahead of itself if it ever wants to ask people to “Fly the friendly skies” again. Here’s the video behind the furor: It’s an operational, personnel, and public […]

Continue Reading: What happens when anger, mismanagement cloud the ‘friendly skies’ →

Facebook’s dramatic organic reach reversal and what it means to you

It’s fascinating (and fun) to watch the ups and downs of some high-profile tech stocks. Sometimes they go from bad buy to impressive price faster than daytime soap opera characters morph from evil twin to great guy. If you consider how Facebook stock took a tumble after its 2012 IPO – losing half of its […]

Continue Reading: Facebook’s dramatic organic reach reversal and what it means to you →

How to use Twitter analytics to find the best times to tweet

I like how easy it is to get to Twitter analytics and get some quick overviews of what has worked and what has bombed. Discovering your top tweets, top mentions, top followers, top media tweets, and the like is all summed up for you. However, I’ve always wanted to know the most productive time of […]

Continue Reading: How to use Twitter analytics to find the best times to tweet →

This week in small business: Success. Is it all in your mind(set)?

There’s lots of great information in this week’s curated content collection that will boost your professional and personal productivity, including tips to beat back burnout and get your mind set on success. Also, we have some social media slip-ups you must avoid and tips to land the small business loan you need to propel your […]

Continue Reading: This week in small business: Success. Is it all in your mind(set)? →

Avoid these ‘graphic’ mistakes on your social media pages

Even fairly good social media marketers often make some very basic mistakes on their social media pages, especially with their cover art. Let’s take a quick tour of some of the most common social media account artistic blunders. Bad photos For many businesses and individuals, using a headshot is a natural strategy on your “home […]

Continue Reading: Avoid these ‘graphic’ mistakes on your social media pages →

3 simple tips to sharpen your Google search skills

For many of us, our relationship with Google could best be described as “complicated.” It gives us a wealth of information and provides us with a huge list of useful services, but we might also feel, rightfully I suspect, that it’s a little too dominant in some areas. But that’s not the topic here today. […]

Continue Reading: 3 simple tips to sharpen your Google search skills →