Synergy is one of those words that seems to go in and out of style every couple of years. People pick up on it, overuse it, and then it drops out of the current business lingo. But that doesn’t mean “synergy” disappear from your tool box of marketing strategies, even when the word itself is […]
Sometimes I think Mark Zuckerberg sees the people and businesses who inhabit his world – aka Facebook – like dolls at a 4-year-old’s tea party. He sits us where he likes. He makes us interact with each other however the mood strikes him on any given day. Currently, Zuckerberg is in the mood to decrease […]
Does your business page have at least 100 likes on Facebook? If so, you should be using Facebooks free “Pages to Watch” tool. With this tool, you can instantly see what is working for your competitors on Facebook and also measure your performance against theirs. It’s super easy to use, so let me show you […]
Most of us have developed at least fair skills at Google searches, but for many small business owners there may be a search platform that will pay far quicker dividends than Google. I’m talking about Facebook. Searching Facebook is, in many ways, the same as searching Google – at least for people, places, and keywords. […]
Cheat sheets, tips from a Facebook insider, and some gloomy economic thoughts (sorry, I don’t write them, I just report them) are among the interesting and important items you’ll discover as you work your way through this week’s created content. Leadership, management, and productivity In this installment of Laura Emily Dunn’s Women in Business Q&A, […]