Tag Archives: Facebook

Return on Networking – the ROI of Social Media

Published on June 15, 2013

I was never a fan of the cocktail party-variety networking scene. I will never be one to dart around a room shoving business cards into people’s hands. I prefer meaningful conversations with people, getting to know them and vice versa. But social media networking? That’s something different altogether. Done right, it’s never a hit-and-run. Rather, [...]

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Tagged: Facebook, marketing, Marsha Friedman, networking, public relations, Return on investment, Return on Networking, ROI, ROI of social media, RON, social media, Twitter No Comments

Is Social Media a Bust for Small Biz? Not in My Book

Published on May 14, 2013

Is social media a bust for small businesses? That’s what a recent survey from Manta , a social network for small businesses, would have you believe. The company reported 61 percent of the small businesses responding to their survey don’t see any return on investment on their social media activities. As a huge fan of [...]

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Tagged: branding, Constant contact, customer acquistion, Facebook, Intuit, Linkedin, Manta, marketing, sales, sales leads, social media, social media for small business, social media ROI, Twitter 1 Comment

Small Businesses Prefer Facebook Over Super Bowl Ad

Published on May 12, 2013

The majority of small businesses would prefer a large Facebook community over other marketing tools such as a celebrity endorsement or Super Bowl Ad. That’s the conclusion of a recent survey conducted by office supply giant, Staples, Inc. Small business who responded to the survey said they recognize the power of social media in engaging [...]

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Tagged: Constant contact, digital marketing, Facebook, Facebook community, Facebook fans, Facebook marketing, marketing, Push it Forward Contest, small business, small business marketing, social media, Staples No Comments

Small Businesses Investing in Digital Marketing For Greater Success

Published on May 1, 2013

Are you leveraging the power of digital media in your small business? In today’s fast-paced and highly competitive market, small businesses are relying more on their online presence to connect with customers and to enhance brand awareness. According to the 2013 AT&T Small Business Technology Poll, small businesses plan to invest as much or more [...]

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Tagged: AT&T, AT&T Small Business Solutions, branding, connecting with customers, digital marketing, Facebook, Foursquare, Linkedin, location based social media, marketing, small business, small business marketing, small business social media, social media, social media platforms No Comments

Intuit Sponsors Love Your Local Business Contest

Published on April 17, 2013

Could your business use a genie to grant a special wish? Intuit could be your answer. All you have to do is make a wish between now and May 12 as part of the Love Your Local Business Contest. You can submit your wish via the website, then share your wish with your friends and [...]

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Tagged: Facebook, grant, Intuit, Intuit Facebook Page, love your local business, small business, small business content, small business growth, support small biz, wish No Comments

Google + Hangouts Helping Small Businesses Succeed

Published on April 3, 2013

True confession — I’m a social media junkie. Kred, an organization that measures social media influence, recently placed me in the top one percent of influencers on the Internet. Many small businesses are using social media as a part of their overall marketing strategy, but keeping up with the rapidly changing social media market can be overwhelming. For example, just recently new statistics showed that Google +, the new kid on the block, is now number two behind Facebook, overtaking Twitter, in the social media world. One popular tool Google+ offers is called Google + Hangouts, and savvy small business owners are finding it as useful tool to help them grow their businesses.

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Tagged: Bake Space, Facebook, Google +, Google + Hangouts, marketing, marketing strategy, small business marketing, small business owners, social media, social media platform, Twitter 2 Comments

National Labor Relations Board’s New Ruling May Affect Your Small Biz

Published on January 26, 2013

A recent ruling by the National Labor Relations Board may have significant consequences for businesses of all sizes. In a ground-breaking case, the NLRB accused a company of illegally firing an employee for comments she made about her supervisor on Facebook. The Board considered her criticisms of the company and her bosses as being “protected activity” under the National Labor Relations Act. The Act provides for a number of protections, among them it gives workers a federally protected right to form unions, and it also prohibits employers from punishing workers — whether union or nonunion — for discussing working conditions or unionization.

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Tagged: concerted activity, employee, employees, Facebook, national labor relations board, NLRB, protected activity, small business, social media, social media policy 2 Comments

5 Growth Lessons You Can Learn From Facebook

Published on February 22, 2012

What were you doing eight years ago? On the campus of Harvard University a few students huddled in a dorm room to create a social media platform site which became known as Facebook. From those humble beginnings the site has soared to success making founder Mark Zuckerberg possibly the youngest billionaire in the country. And that’s just the beginning of the story. Recently, Facebook filed for an initial public offering that could put the value of the social media site between $75 and $100 billion –one the biggest U.S. stock-market debuts in history.

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Tagged: business growth, customer base, entrepreneurial success, Facebook, Harvard, Harvard University, Intitial Public Officer, IPO, Mark Zuckerberg, Netflix, small business, small business expert, small business growth, stock market, susan solovic, team business culture, value proposition No Comments

How To Turn a Part-Time Passion Into a Small Business Success.

Published on May 1, 2011

Millions of Americans are dreaming about starting their own small business. However, because starting a business is risky, a lot of people choose to play it safe and follow a traditional career path. But it doesn’t necessarily have to be all or nothing. Consider starting your business on a part-time basis to test the water before you jump.

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Tagged: business owners, Facebook, Jeff Vines. STL-Style, market research, part-time business, Randy Vines, risk, small business, small business expert, St. Louis City, susan solovic, traditional career, Twitter 5 Comments

Small Businesses Struggle with Preserving Social Media Content

Published on March 26, 2011

As small businesses aggressively employ Facebook, Twitter and blog posts as marketing strategies, gone are the days when a corporate communiques were tightly controlled by a few managers in a communications department. But many businesses are finding an undesirable side effect — an inability to keep record of all the ephemeral ideas and thoughts they‘re [...]

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Tagged: Archiving, Facebook, managing, new technologies, small business, social media, Twitter 2 Comments

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Tag Archives: Facebook

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