Editor’s Note: This article is courtesy of UPS Compass. As business booms, so can your vulnerability in the eyes of hackers. Here’s how to protect your company. Only 20 percent of small businesses have network security encryption, according to statistics gathered by SCORE, a small business organization. Shrugging off such data security could put small […]
By Shep Hyken The short version of my story is this: At a recent conference, the client gave their speakers a gift – a backpack filled with swag that included fancy water bottles, fleece pull-overs and more. This wonderful gift was a little large to fit in my suitcase, so I decided to box it […]
By Liz Greene Few things are more disheartening than when a small business experiences theft. Emotions aside, theft is also a blight on finances, often playing a significant role in bankruptcy. No business is immune to theft, which is why it’s important to identify where yours may be most vulnerable. This evaluation of potential threats […]
Editor’s Note: This article is courtesy of UPS Compass With 95 percent of the world’s consumers living outside of the United States, how best to reach these untapped markets? It’s easier than ever for small and medium-sized businesses to connect with customers and suppliers around the globe. According to the U.S. Small Business Administration (SBA), […]
By Shep Hyken Lately, I’ve been asked about loyalty programs. Any company can create a loyalty program. But, there is some confusion around what exactly a loyalty program is. A Wikipedia definition of a loyalty program summed it up well: Loyalty programs are structured marketing strategies designed by merchants to encourage customers to continue to […]