Note: If you missed the first in this series, you’ll find it here. In July 2014, the IRS adopted new Form 1023-EZ, a simplified application process for nonprofit organizations that wish to obtain tax-exempt status under Section 501(c)(3) of the Internal Revenue Code. Your organization is not eligible to use Form 1023-EZ if: It has more […]
Walk into any Crossfit gym, and you’ll probably hear loud music blasting over the grunts of Crossfitters pushing their bodies well past what most would consider possible. Crossfitters sweat, shout and groan their ways through rigorous exercises. They often train so hard that they can hardly stand by the end of their workouts. It might […]
One of the worst friction points in a customer service experience is when a customer is put on hold. This is the exact point I wanted to convey to an audience at a recent meeting at which I was asked to speak. My client asked me to include a piece on hold times and transfers. […]
Getting a nonprofit organization off the ground has always involved three steps: Forming a “nonstock” corporation or limited liability company (LLC) under your state’s business organization laws; Registering the corporation or LLC for tax-exempt status with the Internal Revenue Service under Section 501(c)(3) of the federal tax code; and Once federal tax-exempt status has been […]
When it comes to lead generation, some methods work better than others. A 2012 Hubspot study found LinkedIn business pages are three times more effective at turning visitors into leads than both Facebook and Twitter. Further, several studies have concluded blogging increases website visitors substantially, which can subsequently lead to new customers in the process. […]