By Cliff Ennico In last week’s column, we talked about some of the wrong ways to engage in “private labeling” on eBay, Amazon and other e-commerce websites – buying someone else’s merchandise (legally) and reselling it online at a significantly higher price under your own trademark or “brand label.” A lot of online retailers are […]
By Cliff Ennico Two e-mails I received this week deal with a recent phenomenon in e-commerce – the so-called “private labeling” of merchandise on Amazon, eBay and other online venues. Here’s how it works: a seller buys merchandise in bulk from a manufacturer (usually in China or elsewhere in Asia). The merchandise is not trademarked […]
By Cliff Ennico Here are some more New Year’s Resolutions for business owners. Find Three New Sources of Saleable Product. If your business is selling stuff online, one of your biggest challenges is finding high quality stuff to sell at a profit. If you’re not currently taking consignments, you’re out of your mind. Take out […]
By Cliff Ennico New Year’s Resolutions are all about habits. Breaking some bad ones (smoking, drinking excessively, binging on fast food), and starting new ones (working out, eating more Brussels sprouts). Businesses, like individuals, develop bad habits over time that need correction, while success in business over the long run usually means adopting good management […]
By Cliff Ennico Entrepreneurs are today’s American heroes, and that’s a good thing. But too many people have an unrealistic picture in their heads of how things are going to go. They think that being a successful entrepreneur means they will be universally loved and rewarded, both financially and psychologically, and that everything will go […]