Susan Solovic
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  • Posted on September 6, 2013
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Three Reasons Why Trademarks Matter

Many clients come to me asking whether a name or design is protectable and whether it’s worth the cost.  Here’s my advice in a nutshell. 1.  STRONG TRADEMARKS INCREASE THE VALUE OF YOUR BUSINESS. Trademarks can be words, designs or the two in combination.  They are the first thing that differentiates you from your competition.  […]

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