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Will Your Franchise Be a Turn-Key Success, or Failure?

Winning business ideas aren’t easy to come by and that’s a major reason that purchasing a franchise can be so tempting. If a company has been selling franchises for many years, it must have a successful business idea and model, right? There is indeed some truth in this, but within any franchise concept there will [...]

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Do You Know the Lifetime Value of Your Customers?

Four in 10 senior executives in larger companies don’t know the lifetime value of their customers. That’s according to MarketingCharts who quoted a Forbes and Sitecore study that surveyed 312 senior executives in North American companies. Not only did 40 percent of the leadership surveyed not know the financial value of their customers, over half of them [...]

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How to Recognize Workplace Bullying to Protect Your Small Business

Each year October is National Bullying Prevention Month and the first step toward prevention is being able to recognize bullying, its early warning signs, and the conditions within which it often arises. While the press often focuses on tragic cases of youth bullying, it also occurs in the workplace. Review this infographic to remind yourself of [...]

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When Does a ‘Small Business’ Become a ‘Venture’?

I am pleased every year to host a program for the New York State Bar Association on “Representing the Startup Venture.” Whenever I do this program, the question inevitably arises: what is a “venture” and how does it differ from any other business startup? It’s actually quite simple. A startup business can be either: A “small [...]

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All in the Family: Running a Small Business Together.

Mom and pop shops are a big part of our American culture.  It’s the picture many of us conjure up when we visualize main street America– very Normal Rockwell.  But today technology has dramatically changed the small business landscape to the point where you might think the family-owned business — the corner grocery store so [...]

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Six Google Apps Your Small Business Should Be Using

Google’s world domination continues. Nearly two-thirds of the world’s internet users make Google their go-to search engine. When it comes to SEO, there’s no doubt that Google is king, and Gmail is increasingly integrated into business email over old stand-bys such as Outlook. The tech giant offers quite a few innovative features, including Google Wallet and [...]

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Hard Work + Determination = Outrageous Success

I‘m speaking tonight for the National Association of Women Business Owners in Houston.  For lunch I walked over to the Cheesecake Factory next door to my hotel.  When the hostess started to seat me, I asked if it would be possible to get a booth.  She replied, “It’ll be about 10 minutes.” I looked around [...]

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Retailers Aren’t Spooked About This Year’s Halloween Sales.

The state of the small business economy might be a bit ghoulish this season, but not when it comes to Halloween sales.  Consumers are spending in a big way on Halloween costumes. According to the National Retail Federation’s Halloween Consumer Spending Survey more than two-thirds (67.4%) of celebrants will buy Halloween costumes for the holiday.  [...]

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Why We Miss the Target

It was just about 30 years ago while working one of my first sales Jobs. I had returned to the office totally disgusted. Why? Because my prospect just didn’t “get it.” He said “no” despite the fact that the product would have helped him immeasurably. I was disgusted at my prospect for not understanding. Fortunately, [...]

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Can We Put ‘Affordable’ Into the Affordable Care Act?

Many of us are familiar with Rick Harrison from the hit reality TV show Pawn Stars and for years we’ve listened to him gripe about the amount of work he’s able to squeeze out of his son Corey and his employee ChumLee. But on his recent Fox & Friends visit, it was the Affordable Care [...]

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