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Build Your Online Celebrity Status: Why Online Reviews Are Essential to Your Success

By Lindsay Dicks In today’s high-tech business environment, credibility is more important than ever. There’s an expectation that a business, in almost any industry, will have an online presence. A business that doesn’t have such a presence is going to be written off by many consumers as “behind the times” or “unprofessional.” But increasingly, we […]

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The problem buying a business with an eBay, Amazon, or Etsy account

By Cliff Ennico It’s no secret that selling merchandise on eBay, Amazon, Etsy, and other online e-commerce platforms is big business: The number of people worldwide making a full- or part-time income on eBay has been estimated at between eight and 12 million, More than 100,000 third-party sellers on Amazon are estimated to have made […]

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Check out Bing’s video series and ad budget friendly conversions

If you could lower you online ad cost per conversion by more than 60 percent, would you do it? I’ve long heard that advertising on Bing has some advantages over Google’s AdWords program, so the other day, when I received some information from Bing, I decided to look at the platform more closely. The first […]

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#Infographic Inspiration: Immigrants Who Became Successful in America

By Omar Kahn Why are there so many stories of immigrants being successful in America? This infographic from Hansen & Company takes you through just a few of those stories. After having made it to American from other countries, immigrants often seem to have that extra hunger to succeed. For example, Yahoo! founder Jerry Yang created […]

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Even more strategies to find business blog ideas

I’ve written and published a lot of advice on how to find business blog ideas to engage and grow you customer and prospect. I come back to this topic occasionally because it’s important and causes a lot of frustration among those responsible for digital marketing and content creation. When we can pursue a fresh, new […]

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Customer Service with Passion and Principles

By John Tschohl In 1979, long before customer service came into vogue, I designed the world’s first customer service training program. I felt that if organizations would make their customers feel special, wanted, and appreciated, they would have loyal customers. The way to do that was by giving front line employees the needed tools to […]

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Bring Simplicity to Your Small Business

I was reviewing a calendar of various “special days” recently and I noted that a few weeks ago it was “National Simplicity Day.” I guess things were a bit too hectic in my life to notice it at the time… Sorry. Generally, I load these pages up with things you need to do to push […]

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One Percent Edge #Podcast: Andrew J. Sherman

Redefine How Your Company Compensates, Engages, and Retains the Best Employees with Andrew J. Sherman With 40 percent of Americans dissatisfied and unengaged from their workplace, it’s no struggle to see that we are entering a new era in the business world. The times are changing, as is the workforce and their needs. As you […]

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Some random thoughts on the Amazon-Whole Foods merger

By Cliff Ennico As the whole world knows by now, Web retailer Amazon.com announced that it will buy the Whole Foods upscale grocery chain. The merger will give Amazon access to dozens of “brick and mortar” supermarkets in virtually every major city in the U.S. Amazon has made some pretty interesting acquisitions over the years […]

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This week in small business: Harsh truths, sweet fragrances, and sound advice

Jo Malone’s fragrance company story passes the smell test, Joleena Louis recommends a prenup, and Jessika Phillips gives delivers some harsh marketing truths in this week’s collection of curated content. Dig in! Leadership, management, and productivity If you’re a local merchant, you need to read what Jia Wertz has to say about the long-term impact […]

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