It’s only one syllable and five letters long, but the word “sales” is one that carries a heavy load: it drives businesses, requires calculated strategies, and is considered some employees’ worst nightmare. For those who are not well versed in the art of persuasion, or who would rather sell ideas virtually from behind the protective boundaries of their desks, the […]
When you have a business with a physical location, it can be a challenge to connect your online and offline marketing strategies. Online marketing can seem less useful since it reaches a wide audience who may never visit your physical area. However, there is a great way to encourage your local visitors to share their […]
In partnership with Salesforce Work.com, this infographic presents ten sobering pieces of data on sales performance. Whether you see it as shocking, or not surprising at all, the data illuminates gaps in sales performance that pervade many sales organizations. Click on the infographic to view the larger image.
The National Small Business Association (NSBA) is urging the Senate to pass the Energy Savings and Industrial Competitiveness Act (S. 1392) introduced by Sens. Jeanne Shaheen (D-N.H.) and Rob Portman (R–Ohio), which would promote voluntary cost-effective energy efficiency improvements in the residential, commercial, and industrial sectors to help reduce energy costs and create jobs at […]
“I am a small business attorney, and am helping a local entrepreneur buy into a franchise. I have reviewed the franchise documents he has been asked to sign, and I admit I’m a bit troubled. The franchise was formed only weeks ago, and its Franchise Disclosure Document (FDD) was approved by the Federal Trade Commission […]