No matter what type of business you’re in, you’re in the business of selling. Yet many small business owners admittedly don’t like sales. They are passionate about their product or service, but when it comes to closing deals, they fall short. Why? Often it’s the fear of rejection. But good sales people view “no” as a mere objection to overcome.
“Do you have a card?” How many times have you been asked that question when you meet someone new? Business cards are a traditional part of doing business. They have been around for years and it’s easy to take them for granted. That’s particularly true in light of of all the popular social media platforms today that in many respects could easily replace the old faithful business card. Yet the business card remains a fixture in the business world.
If you’re searching for information to help you grow your small business, one of your first stops should always be SCORE. Since 1964, SCORE has helped more than 9 million aspiring entrepreneurs start and grow successful businesses. Through both online and face-to-face mentoring, the nearly 12,000 SCORE volunteers help approximately 375,000 small businesses annually. And now SCORE is offering a new resource for small businesses — The SCORE Small Business Success Podcast.
Does your small business produce a product that’s currently Made in USA Certified or Product of USA Certified? If so you’re eligible to be considered for special wards being presented at the 9th Annual Manufacturing Leadership Summit.
Email marketing is an smart and effective way to build your small business. But it can also alienate a potential customer if not managed appropriately.
The average worker gets approximately 147 emails a day and deletes nearly half of them. In general it takes a little over three seconds to delete unwanted emails — over the course of a week that time adds up and eats into your productivity. Many of the emails that wind up in the trash are unsolicited which is annoying and a waste of the recipient’s time.