Author: Susan Solovic

It’s Your Biz Radio Show – Leslie Grossman Interview Continued: Part 2

Sometimes the best thing you can say is, "I don’t know." Susan continues her chat with Leslie Grossman about transforming your "elevator pitch" into something that communicates your vision for your business; what lights you up about what you do? Ironically, sometimes less networking is key to building an entourage–you can make a better impression […]

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It’s Your Biz Radio Show – Leslie Grossman Interview: Part 1

Business owners beware of a scam out there. It’s called the Small Business Commerce Association, and if you receive an email from them about an award just ignore it. Later Susan speaks with Leslie Grossman, founder and creator of Women’s Leadership Exchange, an entrepreneurship organization for women. Grossman talks about building an entourage to help […]

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Small Businesses Struggle with Preserving Social Media Content

As small businesses aggressively employ Facebook, Twitter and blog posts as marketing strategies, gone are the days when a corporate communiques were tightly controlled by a few managers in a communications department. But many businesses are finding an undesirable side effect — an inability to keep record of all the ephemeral ideas and thoughts they‘re […]

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It’s Your Biz Radio Show – Guest Rieva Lesonsky Talks to Susan about Going from Employee to Entrepreneur: Part 3

Susan is joined by Rieva Lesonsky, CEO and president of GrowBiz Media, a content and consulting company specializing in covering small businesses and entrepreneurship. Rieva has been covering America’s entrepreneurs for nearly 30 years. Before co-founding GrowBiz Media, Lesonsky was Editorial Director of Entrepreneur Magazine.

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