Category: THE Small Business Expert Blog

Use tutorials to establish authority and build relationships

The YouTube “stars” I’m most impressed by are those who have created a large following by publishing a series of tutorials on a given topic. These topics vary from how to apply make up to how to get started coding HTML to how to get really creative in your scrapbooking. I’m impressed by this group […]

Read Full Article

This week in small business: Harsh truths, sweet fragrances, and sound advice

Jo Malone’s fragrance company story passes the smell test, Joleena Louis recommends a prenup, and Jessika Phillips gives delivers some harsh marketing truths in this week’s collection of curated content. Dig in! Leadership, management, and productivity If you’re a local merchant, you need to read what Jia Wertz has to say about the long-term impact […]

Read Full Article