Category: General

Entrepreneurs Can Change the World

Entrepreneurs frequently start businesses because they see unique solutions to everyday problems. That’s true for one musician turned inventor.

“My iPhone crashed. I lost all my photos and calendar. I was frustrated by having to manually input all my contacts. I decided there has to be a better way,” explains Amos Winbush III. And that’s what sparked the idea for this young musician from Shreveport, La., with no technology background, to create a solution — CyberSynchs, a universal data transfer and synchronization company.

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5 Tips to Build a Celebrity Brand

The dictionary defines a celebrity as someone with fame — renown. In the past achieving celebrity status was enjoyed only by people who soared to the top in fields such as acting, national sports, politics and journalism. People whose faces, names and voices appeared regularly in our homes on television, in newspapers and magazines and on radio.

Traditional media coverage is no longer necessarily needed to build celebrity status. With the advent of technology and social media almost anyone can become a recognized expert — mini-celebrity — in their field. Yes, that means even you can propel yourself to stardom and fame. But it takes hard work, dedication and most of all patience.

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Put Your Kids to Work in Your Small Biz

The heat has been brutal so far this summer in many parts of the country. Too hot for the kiddos to play outside. In my community, the swimming pools even closed. Many parents told me their children were going stir crazy — anxious to find something to do with their time.

Even under normal weather circumstance, the summer months often create challenges for small business owners. How do you balance the conflicting demands of running your business and spending time with your children. Many who are working tirelessly to build their businesses, feel guilty and conflicted over the lack of time they have to spend with their children. So let me ask: Why not let them work with you this summer? You get to spend time with them. The children get valuable experience. And there may be tax advantages as well.

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Susan-Says: Happy Independence Day to America’s Entrepreneurs

This week we celebrate America’s independence. On July 4, 1776 the Declaration of Independence was signed declaring our country’s independence from Great Britain. This national holiday, commonly referred to as the 4th of July, is typically associated with fireworks, parades and summer parties. But independence has a broader meaning for small business owners. The spirit of independence is what motivates many entrepreneurs — the opportunity to become your own boss and create your own destiny.

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Don’t Wait Until It’s Too Late. Safeguard Your Business Today.

June marks the beginning of hurricane season. Our minds are filled with memories of the devastation we’ve witnessed from hurricanes during seven years. As a result of Hurricane Katrina alone, 20,000 businesses were destroyed resulting in 125,000 lost jobs.

Of course, there are all types of natural disasters that affect small businesses — tornadoes, floods, fires, and blizzards. Yet 2/3s of small business owners say they have no disaster plan in place. Dealing with a disaster is difficult under any circumstances, but your chances of surviving and recovering are much greater with a little advance planning.

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