Famed author Mark Twain once said, “Many a small thing has been made large by the right kind of advertising.” But advertising can be expensive, and in a tight economy, many small businesses cut their marketing budgets first because of cash flow concerns. However, when times are tough, it’s even more important to keep your […]
Talk to people who run political campaigns and they’ll say, “All politics are local.” That’s becoming increasingly true on the Internet as well: “All browsing is local.” Well, almost. The desktop computer is being left behind and in its place is a phalanx of mobile devices: laptops, smart phones and tablets. Further, by the end […]
It didn’t take long after Pinterest launched back in 2010 for serious social media users to warm up to the idea. People were “pinning” cool web finds at a blindingly fast pace. However, it took a bit longer for Pinterest to figure out that it needed to better serve the business community and devise ways […]
In one of the worst business pitches ever featured on the ABC reality show, “Shark Tank,” Michael J. Desanti tries to wow the panel with a bird feeder that can be remotely triggered to electrocute ravenous squirrels. The only thing that got zapped was any potential for interest from the prospective investors. Tip: Be sure […]
Many of us have been in uneasy situations where we suspect someone is playing “mind games” with us. But in truth, any wounds we suffer from mind games are probably self-inflicted and the “to-do” lists we keep are one of the biggest offenders. See if any of this sounds familiar: You write your list with […]