Tag: design

This Week in Small Business: Does your marketing look mahvelous?

Remember Billy Crystal’s old character on SNL, Fernando, and the catchphrase he made famous (You look mahvelous!)? This week’s curated content asks that question about your sales and marketing materials…and offers some advice. Marketing and sales If you’ve been concentrating on copywriting for your advertising and marketing materials, you may have overlooked design – you […]

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Your Logo Is Your Introduction: Make It Good

Before your customers know anything about you, they’ve probably seen your logo. What do people say about first impressions? I’ve recently created a logo and tagline for our Outrageous Success movement. For two reasons I didn’t rush the process. First, I understand its importance and second, a good logo conveys a lot of information and […]

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