Category: THE Small Business Expert Blog

Breaking News and 5 Tips for Instagram Marketing

If your small business has a following on Instagram, you need to understand how the algorithm governing its news feed has changed recently. Items used to appear chronologically in the news feeds of your followers, so if your followers checked their Instagram accounts shortly after you posted something, your photo would appear at the top […]

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Content Marketing/SEO Success: Two Places to Gather Business Intelligence

This is a sponsored post written by me on behalf of Microsoft Office for IZEA. All opinions are 100% mine. Ready! Fire! Aim! The order of those commands may seem patently silly, but frankly, they capture exactly what many small business owners do when they work with content marketing campaigns and search engine optimization (SEO). […]

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How one strong, guiding principle can save you money and prevent problems

There is something I’ve noticed about the most effective leaders and it’s true no matter what field they are active in: The have a few strongly held, guiding principles that govern their actions. They don’t have a list of 20 priorities, because they are guided by a small number of overarching principles that are able to […]

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3 Paths to Passive Income Through Affiliate Marketing

There’s never any shortage of people interested in finding the best ideas for passive income businesses, and successful affiliate marketing programs are certainly among the top candidates. But anyone who has made an attempt at establishing an affiliate marketing business that actually makes some money knows that it’s not easy to accomplish. You can work […]

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