Category: THE Small Business Expert Blog

These Small Business Owners Are Making Their Own History

When we honor African American History Month each February, we typically look back at some men and women who influenced the course of history in mighty ways. But just as important are the smaller events that change the course of history in families and communities. There is no doubt that for many in the African […]

Read Full Article

Don’t Depend On Homeowner’s Insurance for Your Home-Based Business

Here’s a scenario for anyone running a home-based business: The UPS guy makes a business delivery to your house, but slips, falls and sues. Are you covered by your homeowner’s or renter’s insurance? You’re probably not, and that’s just one example of why owners of home-based businesses need to seriously consider their insurance needs. Business […]

Read Full Article

Good 2014 Economic Figures? Check Your Math

Sometimes there are troubling phrases that creep into our language so slowly that few people stop to consider the consequences. “The new normal,” is one of these. When real GDP growth for 2014 was announced last month, it came in at 2.4 percent. Politicians crowed about how the economy grew throughout the year, pointing to […]

Read Full Article

How Laughter Can Prove Very Profitable

The first week of April is “officially” Laugh at Work Week, although I’m a little unclear who’s in charge of making that designation. You’ll note that it starts with April Fools Day, which we have discussed on these pages before. But we shouldn’t limit our workplace chuckles and guffaws to one week. Research and personal […]

Read Full Article

This Week in Small Business: The Importance of Selfies to the Survival of Western Civilization and much more…

Marketing today is like the Space Race back in the 1960s. There’s more research being devoted to developing new models than ever before and that’s reflected in this week’s news. Also, pundits continue to hedge their bets on which way the economy will trend in the medium and long term. Marketing Nemo Chu outlines a […]

Read Full Article