In small business, success is a numbers game, so we’re starting out this week’s collection of curated content with some big numbers: advice from 110 top bloggers and 100-plus ways to promote your content. But if you don’t have time for such long lists of ideas, we have links to several lists that are much […]
The goal of this series is to help the small business owner or solopreneur who is strapped for time keep prospects coming into the sales funnel. We discussed how to add to your sales team in a way that sets you up for success. If you have a “well oiled” sales team, the process will […]
A friend of mine and his wife once started a weekly newspaper in a very rural area. She was a graphics professional and he was a former newspaper reporter, so it was a natural fit. Before their launch date, the wife hit the back roads and visited all the local businesses selling ads and setting […]
If you roll a ball along a flat surface, it will simply continue in the direction you’ve pushed it, unless it hits something – or something hits it – to change its course. People are basically the same. We continue along the path we’ve chosen unless something outside of ourselves changes our direction. We are […]
I’ve lost count of how many debates there have been featuring the Republican and Democratic candidates vying for their party’s presidential nomination. But I do know one thing: Most voters made up their minds after the first few debates. It’s the same thing with email marketing. The best email marketing campaigns are short. Prospects only […]