Category: Success Tips

How to Protect Your Valuable Social Media Contact Information

Who gets your social media contacts when you die? I ask the question partially in jest, but a very close variation to that query has become an important issue in law: Who gets the professional social media contacts when one of your employees leaves? The specific issue here deals with LinkedIn accounts. See if any […]

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Will You Buy Your Next House On Your Smartphone?

We know that the mobile revolution is well underway and is becoming a major player in ecommerce. The Starbucks app, for example, has become very central to the coffee purveyor’s success. However, mobile ecommerce is beginning to impact far bigger and pricier purchases than a Venti Caramel Brulée Lattee. According to a Bankrate survey, almost […]

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This Week in Small Business: Learn from the big guys, compete with the big guys

There are a number Big-Biz-Small-Biz David and Goliath themed stories this week, and let’s be sure that the Bible isn’t the only place where David reliably wins! Marketing We’re always talking about thinking “outside the box.” Here are three marketing campaigns that took major risks and actually worked. If you woke up this morning thinking […]

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Does Your Valentine Work in the Next Cubicle? Trouble May Be Brewing

There’s a standard scene in many movies where a woman becomes involved with a man but wants to keep the budding relationship secret. Invariable, either at work or a social gathering, a close friend will say, “Something’s different about you. Are you seeing someone?” You’ve probably been in this situation, as either the primary subject or […]

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