Category: Success Tips

THE Small Business Expert’s 4-Step Process for Hiring The Right Employee

Hiring employees is one of the most difficult and expensive aspects of building a business.  Therefore, I’ve created a four step process to help you make sure your investing in the right talent from the beginning. The first step in this process is to Identify Your Needs. Examine what’s happening in your business right now. […]

Read Full Article

People Can Make or Break Your Small Business: Place Your Trust Wisely.

People can make or break your business. This includes everyone from your professional advisers, suppliers, customers and clients to your employees, business partners, and even your friends and family. Making wrong decisions about any of the people with whom you deal can significantly hurt your business and impede—even destroy—everything you are trying to achieve. When […]

Read Full Article

The Right Message to the Right Audience – Key to Small Biz Marketing Success

It’s so simple — yet brilliant.  “Any time.  On Time.  All Time Air Conditioning.” I saw this van in the parking lot of a gas station in West Palm Beach, Florida.  The temperature was in the mid-90s with extremely high humidity.  Think about what happens when your air conditioning goes out during the height of […]

Read Full Article