Category: Success Tips

For cost and coverage control, take this online health care tool for a test drive

By Susan Solovic, THE Small Business Expert Editor’s note: This is a sponsored post by UnitedHealthcare; however, all thoughts and opinions are my own. One of the things that has come to light in recent years is how little consumers really understand about health insurance. If you go buy a new car, before you leave […]

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How to make and use GIFs to increase Twitter engagement

Each social media platform has evolved to excel at sharing certain kinds of content and – despite its shortcomings – Twitter is one of the best platforms for sharing news about your business, your blog posts, and certain graphics, especially GIFs. GIFs (Graphics Interchange Format) are those animated mini-movie graphics that last just a second […]

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This week in small business: It’s like an MBA in a box!

This week’s collection of curated content from around the web touches on virtually every aspect of starting and leading a successful business. It’s like have an MBA program at your fingertips! Leadership, management, and productivity Dave Lavinsky says that although writing a business plan isn’t fun, it makes you build four important habits. I suspect […]

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Are you letting your analytics mislead you? Don’t make this common mistake

If you want to get to the important truth, you need to dig more deeply. That wisdom applies to life in general, but it’s especially important in business analytics. With the power of the Internet and all the software that we depend on each day, we are able to access all kinds of “analytics” and […]

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Entrepreneur: Your opening act was a success. What do you have for Act II?

Success in business is a moving target, and today the target is moving more quickly than ever before: Competitors push the target further away. Changes in technology move the target to one side or the other. Consumer preferences and demographics evolve, changing the size and shape of the target. We talk about having a laser-like […]

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