Marketing today is like the Space Race back in the 1960s. There’s more research being devoted to developing new models than ever before and that’s reflected in this week’s news. Also, pundits continue to hedge their bets on which way the economy will trend in the medium and long term. Marketing Nemo Chu outlines a […]
Let me ask you a question: If you wanted to do the greatest good for the most people, would you spend your time listening to the complaints and desires of 1 percent of the group, or find ways to improve conditions for the other 99 percent? This situation is reflected in the recent State of […]
Middle-class economics, marketing and wrestling with the continuing roll-out of Obamacare were topics of conversations last week. These stories will give small business owners and managers the background they need to stay ahead of the curve. Marketing Finally people are realizing that online advertising isn’t about page views. Far more important is how long visitors […]
While President Obama and the Republican Congress argue over who has the best plan for the middle class, small business owners and aspiring entrepreneurs continue to take matters into their own hands. If you’re in that group, some of these articles and news stories from this week should help you achieve your goals. Find the […]
The first lesson a respected college professor taught his students was to not trust academic “experts.” If you look at the track record of these so-called experts, it’s never very impressive. And it gets worse when public policy makers become involved. They find academics who take opposing views and try to shape the debate in […]