Despite the turmoil that has hit Facebook in recent weeks, it remains one of the best platforms for small business advertising. And, when you factor in its sister site, Instagram, it becomes even more powerful. I’m sure you’ve been presented with the option to “boost” a post of yours to increase its reach, but that’s […]
Hold on to your figurative hats: more than 50 percent of all Americans check Facebook every day. Here’s how I got that number. According to the most recent Pew Research Center Social Media Update, 68 percent of all Americans use Facebook, and of those, 76 percent are on the popular social media platform at least […]
This may seem like one of those enigmatic Zen Koan riddles, but I promise you it’s not: When can an unpublished Facebook post be more powerful than a published Facebook post? First, let me strip away one of the layers of mystery: By “unpublished” I mean not published to your Facebook timeline. As you know, […]
Microsoft is giving away more than $20,000 and the Golden State Warriors are providing marketing lessons. Those are just two of the highlights among the curated content that we have for you this week. Leadership, management and productivity You can adopt these three small business leadership strategies right now. And you should. If you think […]