A) In a relationship. B) It’s complicated. How would your customers describe their relationship status with your business using those familiar Facebook terms? One of the cardinal principles or goals for businesses today, in both retail and B2B organizations, is to establish relationships between themselves and their customers (and employees, I might add). And, just […]
I think that no matter what business you’re in, or what your occupation is, the end of the year is always “crazy.” The 800-pound gorilla in the room is the holiday shopping season; even if you aren’t in retail, it impacts both your business and personal lives. There are, however, other events to note in […]
Editor’s Note: This post is sponsored by Staples. All the comments and opinions are my own. Nestled in the heart of Loudoun County Virginia which is often called D.C.’s Wine Country, you’ll find the first legal distillery located there since Prohibition — Catoctin Creek® Distilling Company. That’s not all that makes this business unique. It […]
Can you believe this is Thanksgiving week? Thanksgiving traditionally marks the official beginning of the holiday season — although in recent years it’s been gearing up before Halloween which is an entirely different subject. Anyway, when I landed this week at my home airport from business travel, it was fun to see the entire […]
This post is sponsored by Samsung. All thoughts and opinions are my own. Although none of the big greeting card companies have yet to market a card for Cyber Monday, it’s one of those special “named days” that virtually everyone knows about today. In fact, online shopping for holiday gifts has grown so much over […]