Tag: management

This Week in Small Business: Learn from the big guys, compete with the big guys

There are a number Big-Biz-Small-Biz David and Goliath themed stories this week, and let’s be sure that the Bible isn’t the only place where David reliably wins! Marketing We’re always talking about thinking “outside the box.” Here are three marketing campaigns that took major risks and actually worked. If you woke up this morning thinking […]

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Does Your Valentine Work in the Next Cubicle? Trouble May Be Brewing

There’s a standard scene in many movies where a woman becomes involved with a man but wants to keep the budding relationship secret. Invariable, either at work or a social gathering, a close friend will say, “Something’s different about you. Are you seeing someone?” You’ve probably been in this situation, as either the primary subject or […]

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This Week in Small Business: The Importance of Selfies to the Survival of Western Civilization and much more…

Marketing today is like the Space Race back in the 1960s. There’s more research being devoted to developing new models than ever before and that’s reflected in this week’s news. Also, pundits continue to hedge their bets on which way the economy will trend in the medium and long term. Marketing Nemo Chu outlines a […]

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