Grab your bootstraps, stay calm like Warren Buffet, and squeeze the most out of your tiny marketing budget! Those are some of the topics and advice you’ll glean from this week’s collection of curated small business content. Leadership, management, and productivity Looking for a loan? PayPal might be a source to consider. Gerri Detweiler outlines […]
We are headed full-steam ahead into the hectic holiday season. Holiday spending is expected to reach its highest point since the Great Recession, increasing 10 percent compared with the 2015 holiday season, according to PwC’s 2016 Holiday Outlook.Digital sales are expected to increase 25 percent and many of those purchases will be made on a […]
How likely is it that you would recommend a given company/product/service to a friend or colleague? We’ve all seen that question and maybe used it ourselves. It’s fundamental to determining a company’s Net Promoter Score (NPS) and Alignable just released its quarterly NPS ratings of the best and worst companies as seen through the eyes […]
A recent headline said, “Small Business Lending Reaching ‘New Normal.’” The story outlined how the Pepperdine Private Capital Access Index for small businesses rose to 27.7 from 27.1 in February. It gives us a measure of demand for and ease in getting financing, including loans. Further, 44 percent of the small businesses surveyed last month […]
One of the young women I mentor worked for me as an intern earlier this year and is completing her degree in marketing communications. She read or heard me mention eLance as a good resource for freelancers to find jobs. On her own, she started posting and bidding on jobs. Last week, she told me […]