It’s Monday morning, you have your week’s appointment calendar, notes from previous meetings, you’re set…aren’t you? What about your blog? Blogging helps your SEO and visibility and is a critical tool for small businesses. But where do you find the best topics? No Ideas…May Be a Problem I have said to many of my clients that their blog is […]
If you aren’t using YouTube to promote your small business, you’re letting a very powerful tool go unused. And there’s one simple trick that can dramatically increase the power of your YouTube videos: Embed links between related videos. There should be a common thread running through many of your videos. Fly fishing is a hobby […]
“Suppose they gave a war and nobody came?” It’s an old anti-war slogan from the ’60s that was inspired by a Carl Sandburg quote. Today we could twist it around a bit and ask the question, “Suppose you opened an online business and nobody came?” However, ours isn’t a rhetorical question; it expresses reality for […]
I was reviewing the website of a small business recently and when I entered its URL into Google, here’s what Google offered as a description of the site: “A description for this result is not available because of this site’s robots.txt – learn more.” Try it for your site. In the Google search box enter: […]
Google+ slipped onto the social media scene so seamlessly that a lot of people didn’t realize that anything had changed; except that there’s now something in the right hand column of search results apart from a narrow list of search-related ads. It’s big, it’s colorful and it’s pretty much the best possible way to promote […]