The goal of this series is to help the small business owner or solopreneur who is strapped for time keep prospects coming into the sales funnel. We discussed how to add to your sales team in a way that sets you up for success. If you have a “well oiled” sales team, the process will […]
In a previous post, I outlined how many small business owners and solopreneurs alternate between looking for clients and working for clients. When they’re busy with projects, they stop filling their sales funnel with prospects. To break this cycle, you need to automate funnel filling and there are two modes of automation: setting loose a […]
By Bruce Hakutizwi You’re a business owner with an unexpected cash injection of $5,000 earmarked for marketing spend. So where do you spend it? Don’t put it all on your Facebook account or into billboard advertising, newspaper spreads, or anywhere else just because that’s what you’ve always done. Marketing spend should be allocated not to […]
We’re heading into baseball season and if you have a favorite team and favorite players, you can expect them both to go into a slump sometime during the season. (Despite their incredible success over the years, it even happens to my Cards!) In recent years, U.S. productivity has experienced a slump. Last year, the economy […]
Email marketing automation is one of the most developed areas of online marketing. There are apps, services, and pricing tailored to every level of online marketer. As a small business owner, one of the best things you can do to boost your bottom line is take your email marketing automation to the next level. And, […]