Search Results for put sales on autopilot

The four requirements for a sales team to succeed on ‘auto pilot’

In a previous post, I outlined how many small business owners and solopreneurs alternate between looking for clients and working for clients. When they’re busy with projects, they stop filling their sales funnel with prospects. To break this cycle, you need to automate funnel filling and there are two modes of automation: setting loose a […]

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How can you best reach your customers? The merits of personas for choosing advertising platforms

By Bruce Hakutizwi You’re a business owner with an unexpected cash injection of $5,000 earmarked for marketing spend. So where do you spend it? Don’t put it all on your Facebook account or into billboard advertising, newspaper spreads, or anywhere else just because that’s what you’ve always done. Marketing spend should be allocated not to […]

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