You work hard to get prospects through your doors, or their contact information onto your email list – but are you getting all the value that’s available to you? In a moment, I’m going to use the opt-in email list as an example here because it’s an incredible asset all small business owners should be […]
I recently shared five highly actionable, but mostly unrelated, tips with you in this space. Today I want to elaborate on one of those tips. I suggested that you could create a stream of passive income your blog by adding some up-sell items. The general principle is that you write an informative blog on a […]
If I might be excused for mixing metaphors: If you’re the kind of small business owner who typically jumps on the bandwagon, there’s a good chance that ship has already sailed! As I’ve traveled and met small business owners, I’d have to say that too many are sheep and just following the pack. For true […]
A recent headline on the investment site Seeking Alpha read, “The Honeymoon is Over for Wix.” Wix is one of several web businesses that make it easy for anyone – and the word anyone is important here – to create a good-looking and functional website. It competes with other online services like Weebly and Squarespace. […]
If we can boil down what is required to grow a small business we might get to this overarching truth: Everyone must be moving in the same direction. Anyone with a Facebook account has seen enough videos of people trying to herd cats that they know how pointless and frustrating that is. That truth applies […]