Category: It’s Your Biz™

Are you taking advantage of ‘presales’ in your small business?

The “presale” is a concept that is fairly new in the world of sales and it’s used in a variety of ways. Here are just a few: Kickstarter campaigns “presell” items that are in development. Retail stores – most notably Macy’s – have presale events. Customers buy items before the “actual” sale starts, at the […]

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You Aren’t in Kansas Anymore. Corporate Casualties Crash into Small Biz World

Corporate employees and small business owners may as well live on two different planets.  Corporate employees work hard to meet the goals and objectives of their organizations just as small business owners do.  But unlike small business owners, corporate employees never have to worry about making payroll or keeping the lights turned on.  There’s no […]

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