You could order online and send a dozen roses to someone you love for about $20. I just checked. So why would you – or anyone else – pay five to 10 times that much? Before we answer that question, let’s examine the florist industry and e-commerce. If you have been a student of e-commerce, […]
A funny thing is happening as Internet speeds get faster and faster – users are getting less and less patient. I think this is even more dramatic in the mobile world, because when people are using their smartphones for information while they’re out in the community, they are often trying to get somewhere or accomplish […]
How are restauranteurs Danny Meyer and Bob Merritt like canaries in a coal mine? Coal miners, as you probably know, used to take canaries down into the mines with them to test the air. If the birds died, it meant that the air was unsafe for the miners. Meyer and Merritt have recently provided a […]
In years gone by – and this holds true for many small business owners still today – the keys to success were often relatively few and could be mastered by a single person. Let me give you a very simple example. Individuals starting a small business that revolved around outside sales could pack up their […]
Do you work out with free weights? If you do, where do you grab the barbells? In the middle, right? In business, as in barbells, it’s the middle that gets squeezed and this has given rise to the phenomenon known as “the barbell effect.” The idea is that businesses on either extreme in a given […]