Category: Success Tips

How to use your loyalty program for savvy market research

Most small business owners appreciate the value of a loyalty program. However, the word “loyalty” often blinds them to other benefits they can enjoy from these strategies. They think that if they can squeeze a few extra sales each year out of a punch card or some similar gimmick, that they’re doing okay. Frankly, they’ve […]

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This Week in Small Business: CTAs, APRs, and much more

Improve your calls to action, make debt work for you, and plot out your startup strategy step-by-step. These are just a few of the very practical tips you’ll find among this week’s top curated content from around the Internet. Leadership, management and productivity Unlike personal debt, Kevin O’Leary believes that small business debt can be […]

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Creative Video Marketing and Beyond for the Small Business

Small business owners who are really focused on emerging as leaders are leveraging video content as much as possible. And although the topic is covered all the time in spaces like this, there are a few video marketing strategies that only the most knowledgeable consider. Those are the video marketing strategies I want to introduce […]

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