Small business is pretty big business in the federal government’s bureaucracy. President Obama elevated the position of Small Business Administration administrator to cabinet level back in 2012 and its operating budget – just salaries and general overhead costs – is about $430 million. Of course, there’s a lot more cash involved in SBA loans and […]
I have a friend who is training for the New York Marathon. While I’m all for running and a regimen of aerobic exercise, I’m a little baffled by the men and women who run marathons. However, from my years of experience I know that the similarities between running a small business and running a marathon […]
Marketing and sales Social media/content marketing The content you post on the various social media platforms should be customized for each user. Here are some simple ways to do that. Although interactive infographics take a little more time to create, Drew Hendricks outlines four ways they boost your digital marketing success. Instagram is proving to […]
When we’ve watched our elected officials and pundits go hammer and tong over laws in recent years, the documents being debated have usually been hundreds or thousands of pages in length, like the Affordable Care Act or the recent net neutrality regulations. With those battles as a backdrop, it seems almost quaint that one of […]
Some of you may be old enough to remember the AT&T marketing campaign from the mid-1980s that encouraged people to “Reach out and touch someone.” Fraudsters are taking that advice, but instead of “touching” they are scamming small businesses and individuals. And because we’re in the throes of tax season, IRS- and tax-related scams are […]