If you follow me, you know I’ve discussed thinking about new market opportunities for your product or service as a way to grow your business. You may remember the blog I wrote about baking soda. Well this one takes the cake – no pun intended. Funeral homes are hosting weddings. I grew up working in […]
I was pleased to be one of the judges at last week’s Connecticut Business Plan Competition sponsored by The Entrepreneurship Foundation and held at Gateway Community College in New Haven, Connecticut. Twice a year dozens of teams from the entrepreneurship classes at Connecticut’s private colleges, state universities and community colleges compete for cash awards, trophies […]
If I asked you to name three cutting edge companies, you probably wouldn’t think of brand stalwarts Gatorade, USA Today, and Amazon.com. But when Gatorade first came out in 1967, USA Today in 1982, and Amazon.com in 1995, each was about as edgy as a new company could be. Most people had doubts that such […]
Every organization, and the team members within, need a BHAG. A big-hairy-audacious-goal. A BHAG with supporting strategies, tactics, and a whole lot of action, drives growth. In my opinion, the harrier the goal, the better: doubling revenue, landing the monster client, transforming a business with a new product line, trouncing the competition and winning gold. […]